Real Moments. Raw Nature. Captured Forever.
We create photo and video content for outdoor brands that demand more than polished. We shoot real terrain, real conditions, and real moments that move product.
Services
Photography
From river banks to ridgelines, we create editorial and lifestyle photography that puts outdoor brands exactly where they belong, in the wild.
Short Films
Our cinematic hero films go beyond content; they tell the story of your brand in the places that matter most, from backcountry trails to open water.
Videography
Whether it’s a 30-second reel or a full brand video, we produce short and long form content built to stop the scroll and move product.
Campaigns
From the first concept to the final file, we run full creative campaigns that give outdoor brands a cohesive visual identity across every platform.
Content That Belongs Outside
Flyfluence was founded in 2024 with a simple belief: outdoor brands deserve content that actually looks like the outdoors.
We are a photo and video agency built from the ground up in Michigan’s Upper Peninsula. Not in a studio, not behind a desk, on the water, on the trail, and deep in the backcountry. Every project we take on is rooted in real adventure, because that’s the only way to create visuals that actually resonate with an outdoor audience.
From fly fishing to bikepacking, hunting to backpacking, we know these spaces intimately. That’s not a selling point, it’s just who we are. And it shows in the work.
Flyfluence exists for the brands that belong in the wild. We just help the world see it.
Featured Work
Brands We’ve Worked With
From the Field
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Fly Fishing For Coho Salmon in the Upper Peninsula of Michigan
I would like to disclose that I am by no means a professional at fly fishing for coho salmon or any fish for that matter.…
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How to Store Fly Fishing Gear in a Dorm Room on a Budget
Just because school’s starting doesn’t mean you need to leave fly fishing behind. Here’s how I bring my gear with me when moving back into…
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